I owe you an apology.
Yes, you, dear Reader.
We should link up and I’ll buy you a drink for all the trouble I’ve caused for you. 🍻
I’m not sure why I left Bobbin Media hidden for so long, not marketing it and telling the world how amazing and easy publishing a book can be, while at the same time how effective and rewarding being an author can be for your career.
And you should be pissed (not really, but I’m trying to make a quick point).
What Bobbin offers should have been available years ago.
Like before you and I were even born.
Let me tell you why.
Authors have always contributed tremendous value to the world.
Our books crystallize ideas, make us see things in a new way and create understanding of who we are as a people, where we are today and where we’re going.
Society needs that.
Yet, writing has never been a lucrative career for authors because the big publisher’s only make decisions for the short term.
They pass on their losses to the author in the form of low royalties and advances that are basically a bet on your anticipated failure as opposed to it being a prediction of your great success.
The worst thing you can do to yourself is take upfront money and bet you’re going to fail.
Because the day you become slightly successful, you’re going to wish you never signed that document at all.
Don’t believe it because I say it.
Observe their actions for yourself:
With traditional publishers, you must write what they want you to write, not what you want to write.
And also, you must write slower, do fewer books, and often contracts will keep you from writing for anyone else in any genre and any series.
With traditional publishing, you will make no more sales than you could publishing the book indie, and actually in a few short years your indie sales will pass any possible traditional publishing sales.
And you will not be able to trust the traditional publisher’s royalty statements every six months.
Their accounting systems are stuck back in dial-up phone land.
Traditional publishers will never show you the books or give you any information that will help you in your negotiations.
Authors have no idea how profitable they truly are to publishers.
Traditional publishers take all your copyright for the life of your work, and often will buy your characters, worlds, ideas and concepts if you are not super careful.
You can’t negotiate with them on this, especially if you went begging to them with your tin cup manuscript in your hand.
Plus, it takes forever to sell a book to traditional publishing, often if you count the agent time, rewriting time, and publishing time, three to five years from writing the book to it being published.
You sell a book tomorrow to traditional and B&N goes down before your book is published, you are done.
Chances are your book will never be published, but they will own and keep all the rights to it anyway.
(You signed the contract, sorry.)
The next time you hear about an author getting a $1m dollar book deal, ask yourself,
“What did that author give up for that?”
Then ask yourself,
“How is that million dollars distributed?”
Because it’s not likely she’s walking out of the publisher’s office with a duffel bag full of cash.
But that’s what the headline’s will say.
The truth is, Authors provide a significant amount of value and take on a lot of risk.
We’ve all been tricked to believe the opposite: that publishers provide all the value and take on all the risk.
False! Tricksy hobbitses!
This belief has caused authors to become the most unappreciated people of the entire publishing industry.
… 🤔 …
Again, not because I say it.
My conclusions are based on how authors are actually treated by the establishment of traditional publishers.
For the record, I don’t hate traditional publishing.
Many of my colleagues are currently doing great work in that realm.
So, I’m not saying publisher’s don’t deserve their cut.
If they’re genuinely investing the time, money and resources into the development, distribution and marketing of your book, they should get a percentage and share in the profits.
But should they own and dictate everything across the board for life?
Unfortunately, they do. 😡
This has always pained me because there’s never been another way of publishing books.
Bobbin has brought empathy for authors back!
Not as sexy as, well… bringing sexy back.
But our authors have found that with Bobbin’s human approach to publishing, magical things happen.
Our authors enjoy a surge of creativity as they achieve more creative freedom which leads to them publishing more books, faster.
Authors don’t usually see that, and when they do, harps play, angels get their wings, and the microwave pops every kernel of popcorn, perfectly.
All joking aside, our authors end up feeling heard and understood and cared for.
Not feeling invisible or seen as just a number in an assembly line of books like in traditional publishing.
Or stressed, overwhelmed and lonely like in typical self-publishing.
This reframing of our beloved world of publishing leads to authors writing much more powerful books which raises the author’s profile, increases their authority, and generates new opportunities.
And that leads to life-changing events like boosting of your self-confidence, a thriving social status and some impressive long-term wealth.
I’ll drink to that!