Bobbin Book Launch

Coming Soon!

Bobbin Book Launch is currently available to Bobbin Authors only, but will be available to the public soon. Sign up to receive a text when we launch.

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Our Author Appearances

Our team of experienced and bestselling authors, ghostwriters and editors from multiple industries are frequently featured in the top-notch media for their remarkable expertise.

High-Level Marketing & Promotions Strategy

For authors who want to focus on making the most of their book to spread their message, raise their visibility, and attract clients. We focus on maximizing early sales, reviews, and rankings, all to build the foundation of early credibility for your book’s long term success.

Crafting a beautiful book is only part of the publishing process. Without a clear and focused marketing strategy, your book may never make it further than your own bookshelf.

Whether you self-publish or try to get picked up by a mainstream publishing house, you alone will ultimately be responsible for garnering publicity and effective marketing.

Bobbin Book Launch can help you reach hundreds of millions of readers worldwide through TV, cable, radio and all the Internet options, including online media, reviewers, blogs, zines, forums, YouTube, Facebook and more.

What's more, we can steer you to library shows, book fairs, festivals, conventions and other places to promote your book.

How it works

Step 1

Enter Your Phone Number

Enter your phone number into the box and click send.

Step 2

Add Yourself to My Phone

MAKE SURE you click the link and "add yourself" to my phone so I can respond to you, otherwise it won't work

Step 3

I'll text you when we launch

In the meantime, feel free to text me if you have any questions. Tell me about yourself, your project and your goals. Simply say Hi.

Enter Your Phone Number

Talk soon!

Michael Martin, Founder of Bobbin Media

Michael Martin, Founder of Bobbin Media

It's really my personal phone number!

I’ll personally let you know when we launch Bobbin Book Launch and more!

Why Text?

Because it’s easy. It’s fast. It’s personal.

Most people on the internet will ask you to sign up to their newsletter so they can sell you stuff.

And if your inbox is anything like mine, you probably receive way too many impersonal emails trying to sell you a bunch of crap that you don’t want.

I have zero interest in doing that to you.

So, I’m giving you my actual phone number, making myself vulnerable. Consider, there’s nothing stopping you from spamming me!

When you and I text each other, every text will be 100% from me.

Hearing from you directly means that I get more context about your specific needs and the goals you are trying to accomplish.

And together we’ll give your book its best chance at traditional or self-publishing.

Frequently Asked Questions

I will send you various types of content via text as it pertains specifically to authors, books, writing and publishing.

It sounds like you might be concerned about privacy surrounding your data. And rightfully so. I totally get it and take your privacy very seriously.

I can’t stand companies that take advantage of my personal data. Spam texts and robocalls are super annoying and should be illegal.

The first 3 laws of Bobbin’s Privacy Policy (found here) are:

  1. We don’t ask you for personal information unless we truly need it. (We can’t stand services that ask you for things like your gender or income level for no apparent reason.)
  2.  We don’t share your personal information with anyone except to comply with the law, develop our products, or protect our rights.
  3.  We don’t store personal information on our servers unless required for the ongoing operation of one of our services.

 

And for further transparency, the service I’m using to connect with you via text is called SuperPhone®–used by celebrities such as Ashton Kutcher, Paul McCartney, Kerry Washington, Marshmello, Diddy, Jennifer Lopez, Cardi B, Gary Vaynerchuk, Diplo, Summer Walker, The Jonas Brothers, OneRepublic, Jake Paul, Lele Pons, QuestLove and more!

  • Link to SuperPhone® website here.
  • You can find SuperPhone® terms of service here.
  • You can find SuperPhone® privacy policy here.

Types of content will vary. Some of the things I might send you include, but are not limited to:

  • A text notification when we launch a new program
  • Free step by step guides to help you achieve your publishing goals
  • Direct 1-on-1 engagement and personalized answers to your specific questions as its relevancy to your unique writing journey
  • Wholesome messages and affirmations intended to excite, inspire, and motivate authors like you to achieve your publishing goals
  • Content that sparks a natural dialogue among authors and other publishing professionals
  • Publishing news and writing tips to help support your writing journey
  • Exclusive deals, sales or discounts on Bobbin services
  • Polls or surveys to help develop and improve Bobbin services to help better serve authors (Your feedback will have a direct impact on shaping the future of Bobbin)
  • Book recommendations–only books that I’ve read in full that will also provide value to your life and your writing journey
  • Free book giveaways from our authors
  • The option for an author to name a character in their book after you
  • Exclusive keynote tickets, invites to secret meetups and other pop-up events
  • Access, opportunity, first looks: The inside scoop on all things Bobbin related before the general public becomes aware
  • And other cool things that I haven’t even thought of yet! Maybe you have some ideas. If so, I’d love to hear them. Text me and I’ll make it happen!

Frequency will vary.

But I won’t text you every single day, 50x a day.

I promise I will never text bomb you. I take that very seriously.

I will text you only when it’s obvious you’ll get incredible value from the content.

Or to put it another way, I won’t ever text you unless the content will excite, inspire, entertain or educate you in such a profound way it motivates you to achieve your publishing goals.

I don’t want to waste your time or my own. I’ve had moments where I’ve hovered my thumb over the send button and then deleted the message, unsent because at the last second my heart told me that the content wouldn’t deliver the positive impact I’d intend.

That’s how much consideration I put into the content I text to you. Right up until I hit send, I’m still thinking about how you’ll benefit.

Additionally, on a selfish note, if I were to annoy you with irrelevant content, you’d block me and report me for spam. I’d get banned from my mobile phone carrier and suffer a large fine from the government, which doesn’t benefit me at all.

So, whenever you do actually receive a text from me, it’s because I truly feel like you’ll get something positive from it.

And if I’m ever wrong, you have permission to yell at me. You’re free to reply with your own insights, share your comments and disagree with me without fear of reprisal.

I’m a chill dude.

Plus, you can cancel/unsubscribe anytime.

All you have to do is text STOP and you’ll be automatically removed from my contacts and stop receiving my messages instantly.

And you can rejoin anytime to continue getting all the cool exclusives.

No risk. No commitment. No brainer.

Absolutely! Yes! Please do!

That’s why I’m opening up my phone number to you in the first place. My goal is for this to be a two-way communication between us both.

Once you’re in my contacts, you’ll have my real, actual phone number.

For every text you send me, I’ll get a text notification. Ya know, like normal.

And I don’t have any bots set up to send you auto-texts.*

I don’t have a team of people reading my texts and responding on my behalf either.

I’m not like a celebrity or anything. Just a dude who happens to want to help authors and who has the means to actually do it professionally.

I’m the only one reading the texts you send me. Every text you receive from me will be 100% from me.

I’m looking forward to hearing from you!

*Note: When you first sign up, you’ll receive two “auto-texts” as part of the standard enrollment process. I’ve edited those messages to make it obvious that they are auto-texts. But after that, no more bots. Every text that follows will be 100% from me.

We help people write, publish and market their books.

Bobbin is an established and experienced group of various publishing professionals who teamed up to bring you accessible and competitive author services.

Collectively, we’ve been in publishing for decades before Bobbin was officially founded in 2018. We have worked on over 1000+ books, including some major bestselling books (which you can see here).

That depends on how you intend to make your money back. The best way to make money on a book is to look at it as an investment that leads to other profitable opportunities, and not book sales.

For example, if you’re a consultant or a coach and a client is worth $50,000 to you, then one client more than ROIs your investment in your book.

If you own a business and you sell a product that’s $150, then you need to sell at least 250 products from your book to make your money back. If your book is used to promote your business, then it is likely that the full cost of its production is tax deductible, which substantially lowers the full investment cost.

If you write fiction, then a film or TV adaptation optioned by one of the many streaming platforms (Netflix, Disney+, AppleTV+, etc.) superchargers your ROI. Streaming services want and need tons of content to keep their subscribers on their platforms and away from their competitors. There days, it’s a writer’s market!

The one thing we do not recommend doing is calculating how many books you must sell to make your money back. This is because book sales is a poor measure for ROI.

Professionals see books as general marketing tools, not profit centers.

There are many ways to monetize a book. A book is also the best multi-purpose marketing tool there is. You can use a book to raise your visibility, develop your authority, generate leads for your business, bring you clients, get speaking gigs, sell products, launch businesses, and achieve many other objectives.

You can view a list of books our team has proudly worked on here, and most of them have been very successful.

Some results from our Authors include: multiple New York Times, Wall Street Journal, and Amazon best sellers, countless media pieces, hundreds of millions in high-dollar consulting deals, New York Times profiles, celebrity endorsements…the list goes on and on.

Yes…but probably not in the way you are thinking.

Bobbin Media is self-publishing in the best sense: you have full creative control of your book, you own all the rights for your book, and you get all the royalties. It is the business model of self-publishing, with the support of traditional publishing.

When people ask, “Is this self-published?” what they tend to mean is, “Is this an unprofessional, amateurish book that you did without any help?”

To that, the answer is obviously no. The books we have done and the authors we have worked with are of the highest caliber, so clearly self-publishing can be very professional. You’re hiring us for that exact reason—to ensure that your book is as professional as any on the market.

Big difference. The most important difference to you is that with us, you completely own your book. With traditional publishing, they own your book. They take all your copyright for the life of your work.

“Traditional publishing” refers to the New York publishing houses that operate with a royalty based book model. If they decide to sign you to a book contract (which is very rare), they pay you an advance and own all the rights and royalties to your book. They do the work of publishing and distributing your book, but that’s it. They do little to market your book, and they provide no support while you write it. Plus, you must write what they want you to write, not what you want to write. Traditional publishing used to be highly prestigious, but now they mainly make money off the platforms that other people have built by monetizing their audience.

Bobbin is an entirely different approach to books—almost the complete opposite. You pay us for our services, and you own all the rights and royalties from your book.

Furthermore, we do everything a traditional publisher does, and a whole lot more. We not only help you write your book, we invented an entirely new process to turn your ideas into a book through conversational interviewing. We help you market your book, and we can even provide full platform support if necessary.

It boils down to the fact that there are only a limited spectrum of people for whom traditional publishing still makes sense, and for everyone else, they should use some form of professional self-publishing (like us).

There are three goals of the marketing that’s included in our package.

First, we manage the logistics to run an Amazon Bestseller Campaign that focuses on maximizing early sales, reviews, and rankings, all to build the foundation of early credibility for your book’s long term success.

Second, we support you in promoting the book to your connections by creating social media graphics for the book, crafting a book announcement email, gifting free copies to your friends and family, and creating a strategy for you to get the support of influencers who you know.

Third, we help you lay out a long term marketing plan to keep the early momentum going, and ensure the book reaches your long term goals.

By the end of the first week of your book release, your book should have Amazon bestseller status, a burst of early sales, a baseline of reviews, awareness among your network, and you should have a plan for how to continue to leverage it going forward.

In normal situations, the publisher of your book is Bobbin Publishing.

That being said, you don’t have to use Bobbin Publishing as your publisher.

Because of the way our structure works, we can essentially create a new publishing company for you with any name you like. It’s completely up to you who the named publisher of the book is.

Today, the publishing imprint doesn’t have the same impact as it once had (and whatever impact that might’ve been is debatable).

Authors are like musicians in the respect that audiences become fans of their favorite bands, and not their favorite record label. In the same vein, readers pour over the words of their favorite authors, and not their favorite publisher. And in general, audiences have no idea which publishers put out which books anyway.

Authors tend to focus on who publishes a book only when it’s their book. And it’s because they desire to feel a sense of prestige, reputation and stature. And they think a big-league publisher will provide that. It won’t.

Mostly because that’s an internal, self-fulfilling kind of emotion that no external person or company can deliver to a human being. It comes from within.

Meanwhile, your reader only cares about one thing: Does the book bring me value?

Our goal at Bobbin is to make sure your reader’s answer to that question is a resounding, “Hell Yeah!”

It will be the connection you’ve developed with your reader (not your publishing imprint, nor Bobbin) that will produce those feelings of esteem, appreciation and meaningfulness you seek because you brought your reader value.

Ideally, beta readers are free. ​They’re often family, friends, members of your writing group, or maybe readers you connect with on Facebook or Goodreads. We’re advocates for free beta readers!

But authors know it can be hard to get quality beta reader feedback: some beta readers give short and vague feedback, some beta readers do nothing but praise because they’re either afraid to hurt your feelings or they think magic shoots from your fingertips, and some beta readers never send you their feedback at all. Worse, if your beta reader isn’t well-read in your specific genre, their feedback may actually lead you astray!

Virtually every writer who’s received critique partner or beta reader feedback (and sometimes this includes feedback from supposedly professional editors) has horror stories. Most of us have come across critiquers who insult us and/or our writing. Or those who try to steamroll our voice or rewrite the story to match their vision.

Those horror stories are shockingly common. But when you work with Bobbin:

  • You’re paying for a proven beta reading system that works and gets results
  • You’re saving yourself the time from having to find, interview, and vet your own beta readers
  • You save yourself from having to chase down feedback from non-responsive, non-serious readers who might ghost you
  • You’re saving yourself from the risk of receiving feedback that is bad quality
  • You get high quality feedback that is delivered on time from hand-picked, vetted and highly-trained readers who are genuinely excited to help you write the best book possible so that you will finish your book and publish it

 

That said, the Bobbin Connected service as well as the Bobbin Early Reader program is entirely optional. Whether or not you join is a decision that’s totally up to you. You are not obligated to pay anyone for access to beta readers. Ever.

The benefit of coaching is that you will produce a rough draft of a book that is more like a 5th or 6th draft because you’ve had editorial input, accountability, and emotional support as you go. You will finish with a great draft with which to move forward

YES. Our writers are professionals, bestsellers and award winners who love writing engaging, dramatic stories. But even they still have a developmental editor to show them issues with their work they’re too close to see. Plot holes, weak characters, flat moments; a developmental editor will make a good book, a great one.

At this time, we’re accepting books in the following genres:

Fiction

  • Adventure
  • African American Fiction
  • Anthologies
  • Children’s – Middle Grade
  • Children’s – Picture Books
  • Christian
  • Classics
  • Comics & Graphic Novels
  • Crime & Mystery
  • Cultural & Ethnic Themes
  • Dystopian
  • Fantasy
  • Gaming & LitRPG
  • Historical Fiction
  • Holiday
  • Horror
  • Humor & Comedy
  • Inspirational
  • LGBTQ
  • Literature
  • Mashups
  • New Adult
  • Paranormal Romance
  • Plays & Screenplays
  • Poetry
  • Romance
  • Science Fiction
  • Short Story
  • Themes & Motifs
  • Thriller
  • Urban Fantasy
  • Women’s Fiction
  • Young Adult & Teen

 

Non-fiction

  • Agriculture
  • Antiques & Collectibles
  • Architecture
  • Art
  • Biographies & Memoirs
  • Business & Management
  • Calendars
  • Career Guides
  • Childrens (Nonfiction)
  • Christian (Nonfiction)
  • Comics (Nonfiction)
  • Computers & Internet
  • Cooking & Food;
  • Wine & Spirits
  • Design
  • DIY & Crafts
  • Earth & Space &
  • Environmental Sciences
  • Economics
  • Education & Reference
  • ELT
  • Engineering
    Engineering &
  • Materials Science
  • Entertainment
  • Fashion & Textiles
  • Finance & Accounting
  • Geography
  • Health & Wellbeing
  • History
  • Home & Garden
  • Law
  • LGBTQ (Nonfiction)
  • Life Sciences
  • Mathematics & Statistics
  • Medicine & Nursing & Dentistry
  • Middle Eastern and Islamic Studies
  • Music
  • Nature
  • New Age
  • Parenting & Families
  • Philosophy
  • Photography
  • Physics & Chemistry
  • Politics & Current Affairs
  • Psychology
  • Publishing
  • Religion & Spirituality
  • Self-help & Self-improvement
  • Sex & Relationships
  • Social & Behavioral
  • Sciences
  • Sports & Outdoor
  • Recreation
  • Technology
  • Transportation
  • Travel
  • True Crime
  • Weddings

Enter Your
Phone Number

Bobbin Book Launch offers some very effective publicity and marketing options for authors.

This service is currently available to Bobbin Authors only, but will be available to the public soon. Sign up to receive an email when we open to the public.

Michael Martin Founder of Bobbin Media

+1-424-610-8369 Text me your question. Let's chat about your book idea!